About me

Robin's appointment as ECP - Chief Creative Officer marks the first time a woman has held a chief creative post in a BBDO office in the U.S.

During her five years at Crispin, Ms. Fitzgerald helped to lead high-profile work for brands including Grey Poupon, Netflix, PayPay, Old Navy and Vitamin Water. Highlights of her tenure there include the cheeky Grey Poupon social campaign that allowed only individuals with "good taste" to "Like" the brand, as well as the modern-day resurrection of the mustard's classic "Pardon Me" ad.

She also led global creative on PayPal, including the brand's first-ever Super Bowl ad and a U.K. Christmas campaign.

Prior to CP&B, Robin worked at TBWA/Chiat/Day, L.A., on brands such as Energizer, Gatorade and Nissan. She started her advertising career in Nebraska as a copywriter at Bozell, after graduating from the University of Nebraska, Lincoln.