About me
Pat Lyttle is a Personal Stylist specialising in Vintage Fashion with a focus on the Japanese and Asian market. Why Japanese
I have gained knowledge of the Japanese fashion scene, with its many sub cultures and its unique micro trends. Also the knowledge of Japanese brands both local and on an international level, with their influence over the last two decades on mainstream fashion, as well as the growing interest in the sense of westernised individuality. One of the strongest growth sectors is that of the Vintage Fashion Scene. The Japanese have embraced its uniqueness in expression like no other, and in a way I quite admire.
A seasoned Street Style Photographer has seen Pat documenting street style for two decades, with much of that focus on Japan. For fashion shoots, Pat will often use Japanese or Asian models, as well as styling the shoots entirely himself, with items from his vast private Vintage Fashion collection.
With a friendship ring predominantly female and mostly Japanese or Chinese, as well as past clients and international co workers, it makes sense to seek out new clients that are Japanese or Asian based, as it's what he knows well.
As well as the Stylist, Pat is also a Fashion Specialist with a vast knowledge of the world of fashion from many angles. From picture editing to picture research for globally renowned fashion publications, national newspapers, TV and book publishers, to on spec Trend Reports and detailed Fashion Week analysis, Pat simply loves fashion and it easily comes across in his work.
Pat was for 8 years the Fashion Specialist at Getty Images. Want to know what the trends are for this summer or even for next season
Skills
blogging, Creative Direction, editorials, Graphic Design, Photo Editing, Photo-Journalism, Photography, Photoshop, Picture Research, street style, styling, trend analysis, vintage fashion, Visualising
Sector Experience
on 10th August 2021