Graham Wall
Freelance Design Director
ABOUT
How did we reposition Winalot and gain standout on a visually competitive shelf and re-engage price sensitive shoppers encouraging reappraisal for a brand that was seen as dated by customers?
Celebrate its honest, British heritage through simple, straight talking navigation and introduce a dog that is more closely connected to us and the brand.
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Graham Wall was recognised as an Industry Influencer on 15th March 2016
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Graham Wall has been a Contributor since 15th March 2016.