About me

Former Board Director and Executive Creative Director Hotel Chocolat, Head of Digital Creative Marks & Spencer, Executive Creative Director Leagas Delaney, Creative Director Boden, and Brand & Marketing Director TP ICAP.
Over 20 years experience of leading large multidisciplinary and global teams within established and fast growing B2C and B2B businesses. Adding strategic, creative and commercial value to brands, from Fashion, Beauty and Luxury to Professional and Financial Services.

Previous roles have included full responsibility and commercial accountability for Brand, Creative (Art Direction, Copy, Design, Content and Photography Production), Digital, Marketing, PR, and Social media.

Available for freelance, contract, and permanent opportunities.

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PREVIOUS CLIENTS AND EMPLOYERS INCLUDE:

IN-HOUSE: Hotel Chocolat, M&S, Boden, Not on the High Street, The Gelbottle Inc, TP ICAP, IWG & Regus

AGENCIES: AMV BBDO, BETC, Ogilvy, Leagas Delaney, Brave Bison

CONSUMER BRANDS:
LUXURY: PATEK PHILIPPE, Hotel Chocolat, Charbonel et Walker, David Morris, Pictet Bank Suisse, iitala, Salviati, Connect Jets, Walpole, FASHION: VOGUE, Boden, Ghost, Levi's Jeans, Diesel Jeans, ECCO, Moss Bros, Fenwick, BEAUTY: AVON, RIMMEL, FACE Stockholm, Goldwell, The Gelbottle Inc, Philosophy, ALCOHOL: Grey Goose, Chivas Brothers, Penfolds, MARTINI, Bombay Sapphire, Dewar's LIFESTYLE: Marks & Spencer, John Lewis, TCC, Evian Water

B2B BRANDS:
IWG, Regus, SPACES, MAREX Solutions, Deutsche Bank, Pictet Bank Suisse, Nobel Foundation, TP ICAP, COEX

MAGAZINES:
British VOGUE, German VOGUE, Russian VOGUE, Wallpaper*

Skills

Art Direction, B2B, B2C, Brand / Logo Design, brand strategy, Content, Copywriting, Creative Direction, Digital Strategy, Editorial Design

Sector Experience

Advertising, beauty, Branding, E-Commerce, Fashion, Food & Beverages, lifestyle, luxury, New Media, Personal Care, Photography, Premium

Clients

Avon, Bacardi, Boden, Bombay Sapphire, Charbonel et Walker, Chivas Regal, David Morris, Dewar's, ECCO, FACE Stockholm, Fenwick, Ghost, Goldwell Haircare, Hot Diamonds, Hotel Chocolat, Iitala, Marc O’Polo, Marks & Spencer, Martini, Nobel Foundation, Patek Philippe, Penfolds Wine, Pictet Bank Suisse, Pure Diamonds, Salviati, Vessel Gallery, Vogue, Wallpaper*, Walpole, Warner Records

Recommendations
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Currently No Recommendations
Availability
Looking for work
Achievements
Project featured:Hotel Chocolat – Creative Direction
on 24th February 2016
Project featured:Marks & Spencer – Art Direction
on 4th August 2016
Project featured:Marks & Spencer – Creative Direction
on 16th August 2016
Project featured:BODEN – Creative Direction
on 17th October 2023
Contract
Perm, Freelance, Temp-Perm
Location
London, United Kingdom
Skill Level
Director
Languages
Fluent in English and Swedish. Very good command of Danish and Norwegian.
Creativepool member since 27 November 2012