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Leaders

Has Nintendo sold its soul?

Nintendo is a company that is particularly dear to the hearts of many 20-30 year old generation X/Y straddlers such as myself. We grew up with Mario and Link and Donkey Kong, and even today, whilst many of us might have neglected the bright colours...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Nintendo Whilst last week saw the launch of the New Nintendo 3DS in Europe, many North Americans have been complaining that the device has yet to be released across the pond, with only the New 3DS XL hitting western Atlantic shores. Nintendo's...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on CGI Artist Alex Massey

How did you get into the industry? After several years surviving in retail after finishing university, I ended up moving to Toronto, Canada and got my first job as a 3D scanning artist and modeller for SGSCO. It was great fun using industry leading...

Posted by: Creativepool Editorial
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Inspiration

#MemberSpotlight on Emptylayer 3D Artist, Denis Donea

How did you get into the industry? I developed a passion for the 3D world after completing my degree in interior design, and it has been nearly a decade since then. Despite the passing of time, I still find it exciting and engaging. Throughout this...

Posted by: Creativepool Editorial
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Workshop

The magical world of animation: 15 different styles - Part 1

This article stemmed from a conversation in the studio, where we were looking at the multitude of ways we could tackle a project. As you’ll see from our site, we rarely have two projects the same. So, here we go with a three part blog, looking...

Posted by: Mighty Giant
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Industry

How to hire a great 3D artist - 5 top tips

3D artists are in high demand these days. We live in a three-dimensional world that demands accurate representation and that’s true whatever corner of the creative industries you find yourself in right now. The need to hire skilled and...

Posted by: Creativepool
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Job Description: 3D Visualiser

3D visualisation is a synonym for computer-generated imagery, 3D rendering, 3D graphics, etc. All of these terms refer to the digital process of creating some graphical content by using 3D technology - that is the task of a 3D visualiser. This...

Posted by: Creativepool
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Inspiration

Talking minimalism and typography with Ted Vesania | #MemberSpotlight

As the Head of Design at Whitespace Creative, Ted Vesania identifies having reached an international client base as one of his greatest achievements, but we know that in truth there is much more he should be proud of. A simple look at his works...

Posted by: Creativepool Editorial
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Workshop

How to boost your chance of employment in the current events industry

September 2020 marks two important dates in the mustard calendar - my 25th birthday and, slightly less importantly, the end of our financial year. Naturally, that makes this a good time for us to reflect on the year that has passed. From September...

Posted by: mustard xp
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Inspiration

Jay Lall on flattening the learning curve

Can you believe the image above is a 3D render of a converse shoe? Neither could we, until we read the project description by freelance designer Jay Lall. With over 15 years of experience in the industry, you can tell from the interview below that...

Posted by: Creativepool Editorial
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Member Spotlight: The Indisputable Rules of Art with Laszlo Ary

Laszlo Ary believes that rules are there for a reason, and all of his art exists to show as much. Careful composition, attention to the principles of art and crazy regard for details are all features of Laszlo's work, who moved from a simple passion...

Posted by: Creativepool Editorial
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Workshop

An insider's guide to the 3D animation pipeline

The process of creating a 3D animation is much more complex than most people think. The number of steps to produce a 3D animated video can vary a great deal, depending on the animation studio involved and the scale of the project itself. But...

Posted by: Dream Farm Studios
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Inspiration

Spotlight: 3D artist Elena V Miller's concepts know no bounds

Since winning a People's Choice award in the Creativepool Annual in 2017 for her Ballerina Loft - which imagines where a ballerina might live - Romanian 3D artist and visualiser Elena V Miller's work has received several Spotlight's on the...

Posted by: Creativepool Editorial
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Leaders

New signing: Geoffroy de Crécy

We are super excited to announce our most recent signing - Geoffroy de Crécy. Geoffroy is a French director and illustrator, who continuously explores many ways to apply and combine the techniques of traditional animation, stop-motion, 3D and...

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Leaders

The Year in Tech 2017

Amazon's Giant Flying Drone Warehouses (January) In a story that gained a fair amount of traction on social media over the 2016 festive period for obvious reasons, Amazon filed a patent for gigantic flying warehouses back in January that could house...

Posted by: Benjamin Hiorns
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Leaders

Cannes Lions 2017: The Last Big Winners

Now that the sun has set on the Cannes Lions 2017, we're looking back over the weekend at the big winners that were announced at the climax of this year's tumultuous, exhausting but reliably satisfying festival of creativity. There's been no shortage...

Posted by: Creativepool Editorial
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Leaders

Nintendo Switch: Lifting the veil on the NX

When Nintendo dropped their surprise announcement yesterday afternoon, and finally gave us our first glimpse at the NX (now known as the “Nintendo Switch”), I was in two minds about it. First there was a sense of relief, as this reveal...

Posted by: Benjamin Hiorns
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Leaders

#TechTuesday: VR tailoring, PizzaBots and a tattooing robot

The Neuro virtual tailoring system looks to change the face of fashion forever French designer Clement Balavoine has developed a workflow process to virtually design and tailor clothes using a total of three different software programmes. Called...

Posted by: Benjamin Hiorns
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Leaders

What is Pokémon GO & how to get it right now

If you're even remotely interested in the wonderful world of Pokémon (and why wouldn't you be?) then you're probably aware of the mega-hyped Pokémon Go smartphone game, which essentially uses AR technology to allow fans to catch...

Posted by: Benjamin Hiorns
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Leaders

Top 10 Account Wins of the Week

Things Unlimited - Aussie Bodies Things Unlimited, the social first marketing agency owned by Creston Unlimited, has picked up the UK launch of Australia’s number one Lo Carb active nutrition brand Aussie Bodies. The agency won the business...

Posted by: Creativepool Editorial
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Leaders

The Latest Highlights & Trends in Tech

Adidas and the 3D printed shoe 3D printing has taken off in a way many (myself included) never really expected, and the latest major brand to get on board with the technology is sportswear heavyweights Adidas, who have developed a concept for a 3D...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

Windows 10 hits home The internet was awash with praise this weekend after Windows 10 began quietly slipping into the inboxes of eager Windows 7 and 8.1 users across the world. Some of the highly mooted features include the ability to stream Xbox...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech

It is. Officially. ON! Suidobashi - The Response Last week I reported about a proposed round of bonafide, giant robot on giant robot combat between the US and Japan. I can now happily report that the fight is very much on, after Japanese robotics...

Posted by: Benjamin Hiorns
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Leaders

The Week in Tech: E3 2015 Special

Every June, the gaming industry converges on the Los Angeles Convention Center for the Electronic Entertainment Expo, affectionately known to gamers worldwide as E3. The expo has, in parallel to the industry itself, grown from humble beginnings to...

Posted by: Benjamin Hiorns
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Bazillion Pictures Showcases Its ‘Strong Roots’ In Animation

‘Strong roots. Endless possibilities’ is the central message of Woodruff Sweitzer’s award-winning broadcast campaign for Boone County National Bank (BCNB). Bazillion Pictures’ fresh style and compelling visual storytelling...

Posted by: Bazillion Pictures
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Leaders

Everything you need to know about Windows 10

As a Mac user (I went Mac and never went back around the tail end of 2006), I honestly had very little interest in Microsoft's Windows 10 event, which took place yesterday (January 21), and I wasn't the only one. The announcement alone left people...

Posted by: Benjamin Hiorns
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Inspiration

TEN Collection S3 Interview with Nik Ainley

What's super intriguing about Nik Ainley, half of July’s TEN design duo, is his background. Unlike the majority of those in the creative industry Nik was studying for a degree in physics when he discovered Photoshop, and quickly was hooked,...

Posted by: Fotolia

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