Yuki Sato Photographer

ABOUT

Max is a custom purebred ultra condensed typeface created for the déjà pet food company – a zero waste pet food made for the love of pets and the planet. Purposeful, playful and full of character, it was built to embody the déjà message and its optimistic, activist tone. The Max Type Specimen broadsheet was created to showcase the impact the typeface has at scale and as a means to truly enjoy its unique quirks and characteristics.

MADEIT CREDITS

  • Déjà Pet FoodClient
  • Adeline ChuaStudio Manager
  • Anthony HosDesign Director
  • Ben ReidStudio Director
  • Carmel BressingtonPrint Producer
  • Dean KriletichArtworker
  • Eden HarrisDesigner
  • Gemma ScottArtworker
  • Kate PhillipsCopywriter
  • Michael CrampinCopywriter
  • Milk NZDesign Agency
  • Natasha VermeulenIllustrator
  • Sarah MelroseCreative Director
  • * D&AD
  • * Yuki SatoPhotographer
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