ABOUT

Launched by euronews. Europe's No 1 television news channel, Living it is the latest addition to the euronews portfolio. Living it believes that "luxury is a state of mind". Its team of skilled journalists around the world are on a mission to investigate how luxury items are made and by whom. They bring to a cosmopolitan and digital savvy millennial audience the stories that turn the ordinary into the extraordinary.

Living It pays attention to the quality of fabrics and materials, the Impact of luxury goods on our planet and people because luxury is more than buying or having. Luxury is about experiencing uniqueness. outstanding customer care. and knowing the history and the legacy of brands.

Luxury Is human and on Living It we celebrate brilliance through the creators who Inspire and the consumers who love. Our platform showcases the heart of the luxury world and brings together the voices of the ones who know, whether they are designers, bloggers, craftsman, influencer, experts...