Yingbo Qiao Creative Director

ABOUT

The California Honey Festival’s mission is to promote honey products and educate about bees and other pollinators’ crucial role in our ecosystem and economy.The City of Woodland recognizes the importance of pollinators to our economy, our food systems, and our communities and has been designated a Bee City USA by the Xerxes Society.
the Russia–Ukraine War, has been ongoing between Russia (alongside Russian separatists in Ukraine) and Ukraine since February 2014, On 24 February 2022, Russia invaded Ukraine in a major escalation of the Russo-Ukrainian War, Through this honey festival, the organizing committee hopes to promote anti-war awareness.

As a symbol of war, a grenade is displayed. A honey hive symbolizes the honey festival. War-related grenades made from honeycomb materials suggest a backlash against it. Moreover, the annual Honey Festival in California, which played an extremely significant role.
The theme of opposing the Russian-Ukrainian War is cleverly incorporated into this anti-war educational role. As the focal point of visual processing, the honeycomb grenade is used. The yellow color of the subject picture helps it stand out and remain in the viewer's memory.

MADEIT CREDITS

  • Clifornia Honey FestivalClient
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