ABOUT

Bianca Smith is an Australian-born artist living in London. She specialises in creating abstract paintings with subjects including women, animals and objects. She has commissioned work for rock royalties such as The Rolling Stones and for William and Kate's Royal Wedding.

The goal of the website redesign was to be able to establish her brand. One of the main problem was the aesthetics of the previous website which needed work as it didn’t emulate Bianca’s collection of exceptional paintings and wasn’t able to showcase her paintings at their best. Collaborating with the artist and communicating each other’s ideas provided a solution for this problem - from choice of fonts to page layouts, use of colours to image choices.

After the launch of site, Bianca received amazing feedback from her clients about her new website as it presented and showcased her work clearly and was reflective of her brand.