Modern web design expects you to put special focus on the needs of content consumers. You need to incorporate the right set of design elements for rendering a flawless look and feel to your web product, irrespective of the device that it is being viewed on. Today's brand new era of web design and mobile application development is loaded with innovative design elements that will get your websites and apps working perfectly on devices ranging from small screen smart watches to the large screen television sets. In this post, I've compiled a list of ten amazing web design elements you'd surely not like missing for your website or application. So, let us get to learn a lot more about these rich, classy web design elements that have re-shaped the face of modern web design wor

1. An out-of-the-box typography

Unlike the traditional method of using standard fonts with different sizes, colors and weights; today, the web design world is witnessing the use of unique typography that is in accordance to the message that needs to be conveyed via the website. With typography taking the centre stage during web design planning, as a web designer ignoring its significance is something you should avoid as a whole.

2. Bold and bright colors

With the web becoming bolder, shinear and more vibrant, it has become imperative to sitch the use of dull greys and navy blues. Recent release of Windows 8 operating system has further exemplified the use of bolder and brighter colors in web designs. Recently, Google announced its material design guidelines along with related color palette which have been thoroughly embraced by web designers residing in different parts of the world.

3. A Simple Navigation

If you want your app/website to be utmost usable, then it is absolutely essential to have a simple and not a complicated navigation. You should make it quite convenient for the users to identify the content that can turn useful for them. Plus, you should remember that navigation includes tools that allow users to navigate from one web page to another. For instance, websites which include parallax scrolling comprise of directional arrows that play a vital role in making the website even more user-friendly. Also, ensure that the navigation incorporated within your website/application lets users know where they are on the site/app, directions within the site/app and a suitable way to go back to the home page of the website/application.

4. Ribbons

Over the recent years, there has been a growing use of ribbons in the web design industry. It is with the help of ribbons that you can make several objects within your website even more prominent and appealing. It is interesting to know that a creative and extensive use of Ribbons works wonders for highlighting all the important text that has been included within the web pages. Commonly used as a background for navigation, Ribbon has served as the backbone for numerous beautiful websites and applications that we come across.

5. Full Screen Videos

Instead of flooding your websites and apps with lengthy textual descriptions, it is always better to use full screen videos that can highlight the product/service aesthetics in the best possible way. Full screen videos with some beautiful text will do the trick and add to the user experience of your website/app. Unlike the images, videos offer something extra that is successful in captivating the visitors and drawing his/her attention into your site/app. For instance, if you are running an online digital agency or a creative studio, an effective utilization of full screen video backgrounds works as the right approach for conveying your message to the targeted audience.

6. Hover Effects

 

Hover effects play an important role in identify your location within a website/app. Each time you place your mouse over an area within the website/app that has a hover effect, the same would change its colors or get highlighted, letting you know exactly what you are looking at. Serving as a great tool for increasing overall user experience, hover effects allows your visitors to keep a good track of what they are looking on a particular page.

7. Proper Spacing

Space is an indispensable component of web design. The reason being that it dictates everything that goes into the website/app, right from the flow to readability. As a web designer, it is recommended to use vast spaces, open spaces and ensure proper spaces between lines of text. By ensuring complete consistency in spacing, you'll be able to creating a unique focus point for the end users. Yet another important point that needs to be kept in mind is that it isn't necessary that the space is always white. It can also refer to the lack of elements and serve as the texture or background color.

8. Cards

Cards serve as the right tools for presenting a quick summary of the products/services delivered by the website/app. Initially, the cards got recognition via Pinterest and designers got encouraged to use the cards based design patterns for their websites and apps. When it comes to presenting content in a simple, clean and organized way, nothing works better than the cards.

9. Giant Product Images

There's no doubt on the fact that giant product images have actually improved the conversion rates of multiple B2B websites prevalent over the web. Highlighting different features or components of products is best possible with the help of large product images.

10. Hand Drawn Illustrations

The growing urge for incorporating a personalized experience for the viewers has motivated us to opt for the use of hand drawn illustrations. Such patterns make the users feel as if they are connected with the webpage that is being viewed currently.

Conclusion

Web Design industry is evolving with each passing year and in order to keep pace with this rapidly changing domain, it is vital for you to embrace techniques that can enable you to come up with fantastic websites and web apps. Hope the design elements explained above would aid you in building amazingly effective and eye-catchy websites and applications.