James
Creative Copywriter
ABOUT
A while ago Sony created and coined “High-Resolution Audio” for their flagship device, the Xperia Z3. However, the massive file sizes required to deliver Hi-Res Audio make it impossible to sample or stream over regular broadband. Ultimately there was no way for our audience to experience Hi-Res Audio through online social channels.
So, to bring our proposition of “music how the artist intended” to life we used none other than composer, music expert and national treasure Jools Holland as our ambassador and mouthpiece.




