Los Angeles, CA, March 11, 2024 -- Kirsten Arongino joins adaptive production & post studio ArtClass as the next-gen company’s new Managing Director. As an agency producer for over twenty-five years, she scaled revenue and built brands at revered companies like Deutsch and Ogilvy & Mather and later served as VP and Executive Producer at Publicis.
A strategic thinker and creative visionary with extensive cross-channel experience, Arongino thrives on building partnerships with brands and agencies and managing multidisciplinary teams. Her prowess as a producer is reflected in digital and traditional media campaigns for some of the world’s largest brands like Honda, Gap, Campari, Walmart, Tiffany & Co., and several culture-forward work music-driven campaigns for The Gap and McDonald’s. Arongino was also formerly the Director of Production at Yard NYC and Managing Director at Ammolite Inc.
Since its founding six years ago, ArtClass has built a reputation for its commitment to craft and experimentation, pushing boundaries and embracing new technologies as tools for creative possibility. Recent notable projects include the first ever brand campaign for Lilly Pulitzer, directed by Matvey Fiks and made in partnership with Yard NYC, using AI to marry the brand’s rich heritage with the industry's newest technology; the new original show Bedtime Stories with Ryan, directed by Vincent Peone and starring Ryan Reynolds for streamer Fubo; and Charlie Kaufman’s dreamy short film “Jackals & Fireflies, produced in partnership with Likely Story and shot by the visionary Chayse Irvin.
Arongino says of joining ArtClass, “I was fortunate enough to walk into so many great projects within my first month at ArtClass. Every director on their roster is wildly inventive and inspiring to work with. I think it’s a testament to ArtClass taking risks on new talent and supporting them as they grow as commercial filmmakers and its inclination to tackle projects with a diverse range of budgets. I look forward to adding my leadership skills and creative guidance into the mix as ArtClass continues to produce amazing work.”
Geno Imbriale, Managing Partner of ArtClass, adds, “You can’t teach what experience gives you, and Kirsten has that in spades. She’s worked on every side of branded filmmaking and created every iteration of content you can imagine. She’s a joy to work with and the missing ingredient we needed as a company. Everyone at ArtClass and I are excited to have her on board.”
ArtClass Partner/director Vincent Peone adds, “We brought Kirsten on under the pretext of Executive Producer, but quickly realized that her skills were completely off the charts, not to mention a perfect fit for our shared vision of future growth. I still regret waiting ten full days to promote her to Managing Director.”
ArtClass About:
Adaptive next-gen production & post studio ArtClass joins directors, editors, writers, and designers to create bold & imaginative work with a wide array of agencies and brands. From commercials, music videos, and branded content, to documentaries and film, ArtClass delivers creativity in motion.
Our dream has been big from our founding: a commitment to craft and experimentation, pushing boundaries and respecting creative partners. Five years later, we have matured in scope and scale, and welcomed a myriad of new team members who add to our vision and experience. ArtClass is more than we imagined, thanks to our community of talent, each playing a huge role in its success.
Effective advertising is an ever-changing chameleon that will only survive if it adapts to its surroundings. We are excited for a future that holds smarter, funnier, more engaging advertising that meets the audience wherever they coalesce.