ABOUT

'Dare To Dream' was developed to embody the spirit, creativity, and significance of MBRL while also paying tribute to the rich Arabic history to which they owe so much.

Built in the shape of a rehl, the traditional wooden book rest used to hold the Quran, the iconic library building overlooks Dubai Creek.

'Working on the "Dare to Dream" sonic identity project with Amal Hashim Malik Alblooshi and the amazing staff at MBRL (Mohammed bin Rashid Library) was an absolute pleasure for us at WithFeeling. Amal's love of music and sound, combined with the team's comprehensive knowledge of sonic branding, made them the ideal business partners.

It was obvious that they cared deeply about developing a sonic identity that perfectly embodied the spirit and creativity of MBRL while paying homage to the rich Arabic history. Their invaluable input and feedback throughout the project were truly invaluable. To give MBRL the ideal soundtrack for any occasion, we collaborated to create a wide range of "Dare to Dream" sonic identity versions, including corporate, gala dinner, orchestral, kids', and Ramadan versions. We are incredibly appreciative of the chance to collaborate with Amal and the entire MBRL team and look forward to making many more life-changing sonic experiences as a team in the future.'