ABOUT

THE PERFECT MISFIT & BORN FOR MISCHIEF CAMPAIGN The all-new Toyota C-HR is ‘The Perfect Misfit’. It took some cleverly balanced CGI and Creative Retouching work from the misfits at INK, master photography from Benedict Redrove and direction from the beach walking, dog loving team at Saatchi LA to create this mischievous out-of-home campaign. Don’t try this at home folks.

Photography by Benedict Redgrove / All CGI and retouching completed by INK