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Spring 2022. Hendrick’s Gin forged a three-year partnership with Marylebone Cricket Club

A*live designed, built, and installed an exquisite pop-up bar on the Nursery Ground at Lord’s. With expectations of 30,000 visitors per day during peak fixtures, it quickly became a centrepiece of the cricketing experience.

We invited fans to transform match intervals into “GIN-tervals,” savouring refreshing Hendrick’s Gin cocktails. The bar’s floral decor and outdoor seating seamlessly blended the elegance of summer cricket with the sophistication of Hendrick’s Gin.

A*live played a pivotal part across Lord’s which ensured Hendrick’s signature cocktails were served to perfection while maintaining impeccable standards and enhancing the visitor experience.”