Is your brand or agency struggling with creating global content at scale?

We discuss content production at scale and what it takes to achieve global engagement (despite budget cuts and a skills shortage).

Save your spot at our event today: https://lnkd.in/e5fkyqAB

About this event

Content isn’t everything. Content at a global scale is everything.

The ever-growing demand for producing large volumes of high-quality content quickly and efficiently, with the right levels of skills, has only accelerated in the pandemic era.

- 64% of consumers wish companies would respond faster to meet their needs*

- 88% of executives think their customers are changing faster than their business can keep up*

How can brands keep pace and meet consumer expectations with content that connects and converts?

In-house teams can’t take this on alone, particularly with budget cuts and a skills shortage. It’s time to look at shifting production models, but what are your options and how can you make the change seamless and low-risk?

We're bringing together some of the most revolutionary people in global content production to share authentic stories and discuss what it takes to achieve global engagement. If you’re serious about achieving content at scale and outperforming your competitors, this online event is for you.

*(Accenture research including a survey of 850 global executives, and 25,908 consumers aged 18+ across 22 countries).

Who should attend?

• Brands (Marketing and Procurement)
• In-house agencies (Head of Studio, Studio Director etc.)
• Third-party agencies (those who create and produce content)
• Those with an interest in content at scale to grow their market share and outperform their competitors.

If you can't make it, we encourage you to sign up anyway to receive a recording.

Why should you attend?

This is an event where egos and rivalry take a backseat, and insights and value take centre stage.

You’ll learn:

• How has content consumption changed?
• Where can agencies add the most value for brands?
• Which production model works best for large volumes and regularity of content?
• Why are more and more brands investing in offshoring for scalable content?
• How do you ensure your brand messaging is consistent across all content when dealing with multiple partners (particularly those cross-country)?

Need more convincing?

We’ll also have pairs of brave titans in global content production going head-to-head. It’ll be three of the most important debates this year when it comes to scalable content:

1. Should hybrid working be a benefit or a must-have for attracting and retaining talent?
2. Will extended reality, AR/VR blow up and change how we consume media forever?
3. Is content at scale going to hit a plateau where there’s too much of it to have any impact?

Not scripted. Not rehearsed. Should we be nervous?

Don’t miss the chance to see two leaders battle it out and respond to each other’s rebuttal!

Can't make it?

Sign up anyway to receive a recording!