ABOUT

This project is about showcasing my artistic skill in Branding.
Inspired by classic American mid-century design styles. The brand is full of vibrancy, proud about its product & roots, so I wanted all the logo lock-ups, badges to reflect that with use of comic-book-inspired era appropriate mascots, colours and supporting elements.
Kept it minimal yet detailed as I did not want to overthink. Created in Sketchbook Pro (iPad) Mock ups in Procreate.