ABOUT

WOW4D+ Interactive Book Collection: Space, Interactive Animals, and Dinosaurs

The WOW4D+ interactive sticker album series introduces children to natural habitats, geography, and conservation through immersive, tech-enabled learning. By combining traditional sticker collecting with augmented reality, the experience becomes both engaging and educational.

I led the strategic partnership with WOW4D+, managing third-party relationships to ensure smooth collaboration and successful execution. I spearheaded the development of detailed business plans and defined key objectives for both licensed and own-brand product and marketing campaigns.

My responsibilities included brand management, client relations, and stakeholder engagement—ensuring strategic alignment across all initiatives. I shaped the creative and product roadmaps, maintained strong stakeholder relationships, and managed the full project lifecycle from concept to launch. Through a blend of strategic vision and creative execution, I drove brand impact and commercial success across each campaign.