ABOUT

The brief was part of a brand design project which was the first module of my second year back at university.

The requisites of the brief required me to research, plan and develop a brand identity based upon the company’s key characteristics and personality.

The final design concept needed to be both vivid and dynamic so it could be used effectively to communicate the agreed company ideals across a wide range of media.

In addition to the logo design; corporate stationary, literature and a pitch document were also produced to support the brand.