Uriel Cerezo Motion Graphics Designer

ABOUT


UKI - The Office -



This short animated movie for UKI promotes the use of reusable, washable hard-plastic cups at takeaway shops and live events. To eliminate paper, cardboard, and fiber waste, consumers pay a small, symbolic deposit for a durable cup that can be exchanged or returned.



Role: 3D Artist / Motion Designer

Software Stack: Cinema 4D (Redshift), Cavalry, Adobe After Effects

For this campaign, I managed the entire design and motion pipeline. I utilized Cinema 4D and Redshift to model, texture, and light the assets, focusing on optimizing render times for complex subsurface scattering (SSS) materials to achieve a realistic, premium look without sacrificing performance. I engineered the kinetic typography and procedural motion graphics using Cavalry's node-based system, and brought everything together in After Effects for final multi-pass compositing, color grading, and asset integration.

MADEIT CREDITS

  • UKIClient

Who liked - UPCYCLING KAFFEE INDUSTRIES