ABOUT

Since Unum Ireland does not sell any products or services in Ireland, it was crucial for them to find a way to establish their brand identity, specifically in Ireland. Their aim was to attract new IT talent at Unum to create IT support potential for Unum Ireland and to reinforce the company benefits to its existing employees. This meant that their brand not only needed to become recognisable but also appreciated in a way that builds loyalty among new recruits. We were called to create social media recruitment advertisements to enhance the brand identity and inform potential candidates about the company’s offerings and values. What started as a branding and advertising campaign project slowly developed into a digital overhaul.

What we implemented:
- Branding
- Messaging
- Design
- Animation
- Advertisement
- Digital marketing
- Video editing
- Print
- Web design
- PR