ABOUT

In an age where technology defines our lives, IT is the ace up the sleeve of every successful company. From smart cloud solutions to secure data management — IT knows no boundaries.

The mid-sized IT service company "No Limit" has stood for reliability and competence in the IT sector since 1993, combining the best of several generations. Tradition meets innovation — a guiding principle that is now to be made visually tangible through a fresh rebranding.

The core of our work was to develop a guiding idea for communication that builds on the company's proven values. In today’s world, “time” plays a crucial role — from which arise principles such as efficiency and optimization. No Limit stands for IT services that save exactly this time, used sensibly and optimized.

The challenge was to develop a modern communication strategy that conveys approachability and personality without losing the connection to the old design. We embraced the company’s origins and gave them a contemporary twist. The central element, the "pink triangle," was further developed into an "hourglass" — a symbol of time: the past, from which we have learned, and the future, which we are shaping together.
For the new brand identity, in addition to our strategy and business consulting, we initiated a comprehensive implementation: from the style guide to content design, social media presence, and business equipment — all the way to the new website. No Limit is now perfectly equipped to guide its clients into an innovative IT future.