ABOUT

Future is a digital global media company. They connect over 120 million people worldwide with their passions, through expert content and cutting-edge technology.

With over 80 consumer brands in their portfolio covering technology, gaming & entertainment, music, creative & photography, Future needed a brand that would deliver focus and be a lens to the multitude of rich content they deliver daily.

Work included delivering a new identity, tone of voice, strategic positioning and direction. The new brand was launched at an internal event to all global staff. A full brand guidelines document was developed for use with the brand globally.
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Worked on as Creative Head, Brand at Fuel Integrated Comms Ltd.