ABOUT

Concept: Create a brand to get consumers excited about home energy use.
Execution: I designed a friendly, approachable, light hearted tone of voice for the identity across a wide range of touch points to make a potentially dull or intimidating subject into something engaging and human.
Results: Onzo grew from a startup team of four, to gaining a multi-million pound investment, into a company of 50, then a sale to an energy utility.