ABOUT

Corporate responsive website for the FTSE 100 Chilean Copper Mining Corporation. We were briefed to not only design a bright and modular interface but also reflect a narrative thread throughout the site so that users could navigate the story of Antofagasta, without ending up in navigational cul-de-sacs. Interestingly, although there were corporate style guidelines we were asked to in the most-part retain, the client was also keen for us to push the envelope on these, yet still keep the site complementary to all of Antofagasta's other websites and corporate output in a way of moving the brand forward. We used a lot of the cut-outs and shapes of the logomark in a subtle way throughout the site in the form of angled shapes and watermarks to break up the repetition of the rectangular modules. The modular blocks are not only impactful, but also make it a lot easier to get the site to flow responsively.