Tobin Thomas Creative Director and Team Lead

ABOUT

About the Logo Design
This logo was created with a clear vision—to reflect royalty, luxury, and timeless elegance. The client exclusively sells authentic and luxury products through their website, so the brand identity needed to convey a sense of richness, class, and uniqueness.

Client Requirement & Inspiration
The client requested a royal look with a vintage touch, suggesting a black and gold color combination to enhance the premium feel of the brand. They also preferred a round-shaped logo, as it conveys completeness, trust, and tradition—qualities that align perfectly with their product values.

Design Approach
To meet these requirements, I chose an Emblem-style logo, one of the oldest and most respected logo design formats. Emblem logos combine both symbol and typography, with the text placed inside the symbol, making them ideal for brands that want to communicate heritage, authenticity, and exclusivity.

A custom-designed typeface was used to ensure the logo remains distinctive and not easily replicated. The vintage styling, combined with modern balance and precision, gives the brand a royal yet timeless identity.

Final Outcome
The final logo successfully delivers a luxurious, classic, and premium look that perfectly represents the brand’s philosophy. The client was extremely satisfied with the outcome, and after sharing the final design, I received full branding assets from them to maintain consistency across all platforms.

This logo stands as a strong visual identity that reflects quality, elegance, and trust—key elements for a luxury-focused brand.

MADEIT CREDITS

  • MABROWClient

Branding for MABROW

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