TMW Unlimited London

ABOUT

‘The Journey’ is an ambitious, crowd-sourced film shot entirely on Xperia smartphones by ordinary people in 15 different countries.

The film showcases Xperia handsets’ ability to create and capture entertainment experiences so rich that they can enhance the wonder of the natural world – even in the hands of ordinary smartphone users.

To this end, we democratised the film-making process by enlisting a diverse selection of influencers. We then asked them to go out and capture the natural world around them using an Xperia smartphone, with a simple one-word brief: ‘journey’.

To guide and direct our budding filmmakers, we brought in experienced cinematographer Mateo Willis, whose credits include acclaimed BBC documentaries Frozen Planet, Planet Earth II and Blue Planet II.

We always wanted this film to be an immersive, mesmerising and unique experience, and knew that sound would play an important role. Having decided on a chordal soundscape of music, we engaged producer/DJ Poldoore to create a bespoke score. As the project progressed and the edit took shape, the soundtrack progressed with it – emerging as a beautiful, chaptered score whose subtleties followed and enhanced the natural flow of the film, underpinned by a haunting motif.

In addition to the main film, we added value, depth and longevity to the campaign by creating four tutorial videos. Pushed out through social, these short, engaging films showed Mateo explaining techniques that anyone could use to make their own videos better, including filming in slow motion and making the most of colour.

Date created: November 2017 2017-11-01T00:00:00+0000
Date published: 15 February 2018 2018-02-15T11:56:34+0000

MADEIT CREDITS

  • Sony MobileClient
Annual 2018 ShortlistThe JourneyMusic Composition Annual 2018 ShortlistThe JourneyBranded Content Contributor:

TMW Unlimited has been a Contributor since 4th May 2017.

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The Journey

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