ABOUT

Tourism NT required an interactive CMS sales document in order to sell the various destinations within the Northern Territory region of Australia as places for international and national companies to hold their meetings, incentives and events.

This was a large-scale project and my creative brief was to write about each destination, its features, meeting and accommodation offering, and Tourism NT's role as a tourism bureau in facilitating a memorable event. All this had to be written according to the new brand style guidelines.