Tiffany Rolfe Global Chief Creative Officer

ABOUT

In February 2021, Nike became the first sports brand to serve her with education and workouts tailored to her menstrual cycle. Based on the insight that training for women shouldn’t be a version of a workout approach designed for men, but instead should be in step with her own physiology to give her the most from her training regime. We curated a suite of workouts tailored to her cycle, education on the different phases, and brand communications announcing the programme across Nike’s & partners channels. We ignited a conversation around her cycle that she had never been a part of before.

AWARDS

OneShow

MADEIT CREDITS

  • NikeClient
  • Anna BulmanStrategist
  • Bruno DiLuccaCreative Director
  • Charlie GreenDesigner
  • Dami KelekunProducer
  • Erika BridgesStrategist
  • Gretel OehmeProgram Manager
  • Hannah VatandoustStrategist
  • Juliette ArnaudProducer
  • Laura RandallAssociate Creative Director
  • Natalie RangerCopywriter
  • Nick PringleExecutive Creative Director
  • Oriana GaetaDesign Director
  • Priya StewartDesigner
  • Raakhi ChotaiCopywriter
  • Rob KentRegional Group Director
  • * Camille MagnanDesigner
  • * R/GA LondonAgency
  • * Tiffany RolfeGlobal Chief Creative Officer
  • * The One Show
Project featured: on 30th November 2022 Pro member:

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Contributor:

Tiffany Rolfe has been a Contributor since 25th November 2015.

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