ABOUT

"IT’S THE END OF BAD DEAL SYNDROME"
In partnership with several car insurers, Santander launched
a digital platform for comparing insurance prices. Everyone knows it is hard
to choose car insurance – it is a shot in the dark. With that in mind, we created
the concept: “Insurance in the dark – never again”. The storytelling involves
a couple who are suffering from "bad deal syndrome" and
Santander comes to give some help.