ABOUT

Historically, Ted Baker’s training has been all about beautifully designed and printed induction tools, one-to-one coaching, and off-site classroom training events bursting with personality. But with their more traditional approach came a range of barriers: They weren’t able to truly engage their retail population, face-to-face workshops were restricted by location, and the printed guides were both difficult to keep up to date and didn't support Ted's commitment to sustainability. They already knew their training had to become more digital and data-led, so they started building a business case. Then came COVID, meaning they could no longer facilitate training, communicate with dispersed teams, or share resources. They had to move quickly to find a new digital learning solution.
By launching their first-ever piece of global HR technology with Thrive, the L&D team at Ted were able to widen access to retail teams, give their people a voice through user generated content, get important information out quickly, and keep important resources up to date.

Ted's successful launch harnessed features like campaigns, events and questions to get their people connecting and sharing around the globe. They used pathways in five different languages to onboard learners onto the platform, first focussing on topics such as their values, culture and community stories before bringing in compliance training.

Since launch the team at Ted has seen impressive adoption, with up to 77% engagement and 140,000+ content views. Plus, 57% of their content is actually shared by the employees themselves.

By replacing their unique printed guides with a digital solution, they've boosted engagement, enjoyed a 676% return on investment, and will be saving 150 trees every 5 years!