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The Genlivet via Agency Pangolin asked us to promote a novel biodegradable way to sample a cocktail ahead of London Cocktail Week. Notpla manufacture edible biodegradable seaweed capsules filled them with 3 different Whisky cocktails created by one of the worlds best bars, Tayer. The video caused quite a "stir" online, getting over 9 million views on Twitter in 3 days.
9 million brand video views and 1.2 Billion total impressions, airing on The Daily Show, The Ellen Degeneres Show, The Late Late Show with James Corden & the Late Show with Stephen Colbert among many others.