Glass & Garnish For Kopparberg by Think Artfully for KopparbergWho liked - Glass & Garnish For Kopparberg by Think Artfully for Kopparberg

Think Artfully London

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Kopparberg has turned its attention to the rising trend for frozen beverages with the launch of the first frozen cider. Inspired by an April Fool’s prank – the Kopparberg ice-lolly – the brand re-imagined the icy creation into a refreshing adult drink fans would love.

London advertising agency, 18 Feet & Rising approached the studio to visualise the new frozen beverage. As they are sold in metallic pouches, 18 Feet’s Greg Hemes and Tom Fraser wanted a realistic representation of the drink once poured into a glass and garnished.

Jess worked with artist Aaron to transform the clients’ scamps into refreshing visuals depicting the two Kopparberg Frozen Fruit Cider flavours, squeezed into branded glasses, and with each drink garnished with either a wedge of lime for the classic favourite, Strawberry & Lime, or a cooling slice of cucumber to compliment the fresh and floral Elderflower & Lime.

As part of the launch campaign, Kopparberg is hosting an Urban Forest event in Hackney Wick, where they will have a Frozen Fruit Cider Bar.