ABOUT

The challenge

Our brief was to create and facilitate a compelling sales and marketing proposition for Total Lubricants and their portfolio in the UK automotive sector.

Our creative thinking

We developed ‘Total Hub’, a central resource that allows businesses to access technical information and marketing material to promote their business and incentives for that activity. Once the idea had been embraced by Total, we created all the relevant sales and recruitment material to support and manage it both on and offline.