ABOUT

The man behind Thomas James Clocks had a simple idea. This was to design and manufacture the best wall clock in the world. It was to be produced exclusively in Britain, by the best craftsman in each field. This was required for the timepiece to be best in class and the timeless British design required a brand identity to match.

Derived from the concept of a clock’s pendulum, we designed the iconic logo using an ingenious use of negative space, forming two initials. We used the font crafted by acclaimed typeface designer and sculptor, Eric Gill. This classic design served as an invaluable source of inspiration for the entire brand and website design. It helped reinforce the elegance and beauty the clock conveyed.