ABOUT
Challenge
Stock libraries have always struggled to source and supply high quality and scientifically accurate images. This has led to the same images being used time and time again across different companies to the point that images are often being used simultaneously by competitors.
Our mission was to utilise AI learning to create a new bank of bespoke images covering oncology, organoids, and the complete spectrum of therapeutic sciences.
Solution
Crafting a suite of bespoke images utilizing AI, we refined the nuances of the process and applied a variety of parameters to create 8k ultra high detail images that embodied dramatic and cinematic lighting effects.
Result
Within 24 hours of showcasing early trials, we received more than 13,500 views and requests from 386 CRO marketeers to use images.
MADEIT CREDITS
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CRO SuiteClient
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The Mission Control CommunicationsScientific Animation Director -

The Mission Control Communications -

Paul McCallanDesigner

Back to T-Cell and Organoid Micro-anatomy volume 1 project
Emer
Brand Designer, The Mission Control Communications
Ireland
Luthor Car
CGI Artist for Brands | Houdini FX Simulations | P
Cote d'Ivoire
Natali Sadova
Illustrator & Surface Pattern Designer, freelance
Ukraine
Elisabeth Grosse aka LIZITA
Graphic Designer
United Kingdom
James Killoran
Head of Strategy, The Mission Control
United Kingdom
Nicole Spencer
Illustration | Live Art, SHEPHERD + BECK
South Africa
Toby Griffin
Freelance Sound Engineer, Toby Griffin
United Kingdom
Richard
Creative Director / Brand-writer, Meda
United Kingdom
Luis Carlos Gonzalez
3D Artist
United Kingdom
The Artist as Photographer
Creative Director, Ken Gerhardt Photography
South Africa