The Mill London

ABOUT

"We wanted to place our campaign directly in the mindset of new homeowners and renters. All the things they like about their new homes and apartments. But inevitably, all homes have some problems. So we exaggerated those problems in a fun and uniquely GEICO way. All while reminding viewers that GEICO makes bundling their home/renters and auto easy.
While bringing “Clogging” to life, we lucked out when the casting director found a real-life clogging family of six, The Tuckers, based in Utah. We saw the YouTube video that they submitted and it was an instant “yes.” On set they were complete pros, handling the ever-changing ideas of things to try, including eating spaghetti, all while clogging."

MADEIT CREDITS

  • GeicoClient
  • Brian BillowDirector
  • Grayson BithellProducer
  • Grayson BithellProducer
  • Heather Tanton-CollierProducer
  • Ian MackenzieEditor
  • Jerry HoakExecutive Creative Director
  • Jessie BishopMakeup Artist
  • Justin HarrisCreative Director
  • Ken MarcusCreative
  • Laura DiepCostumer
  • Liza MillerProducer
  • MackcutEditing House
  • Maia JavanProduction Designer
  • Martin AgencyAgency
  • O Positive FilmsAgency
  • Sebastian PfaffenbichlerDOP
  • Tasha DeanProducer
  • The MillOther
  • Cannes Lions Winners 2021

Clogging Problem

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