ABOUT
Make every bite matter more - DuPont Nutrition & Health, Ogilvy & Mather New York partnered up with Ars Thanea to bring their ideas for heightening food quality awareness and to launch for the launch of the global positioning and the creative platform “It’s What’s Inside”. This creative platform for DuPont Nutrition & Health, highlights the tangible and intangible “ingredients” that go inside the foods, drinks and supplements.
Full credits:
Client: DuPont Nutrition & Health
Global Communications Leader: Ruth Farrell
Brand & Internal Communications: Sarah-Jane Jumppanen
Communications Manager: Barbara Robleto
Agency: Ogilvy & Mather NY
Global Creative Director: David McMillan
Associate Creative Director: Melissa Evans
Group Account Director: Rasika Narang
Account Supervisor: Dory Giannos
Content Producer: Jessica Fiore
Production Studio: Ars Thanea
Executive Creative Director: Peter Jaworowski
Producer: Aleksander Kmiecik
Art Director: Karol Klonowski
Photographer: Szymon Świętochowski
Photo Production: Bartosz Cerkaski
Lead 3D Artist: Anna Mierzejewska
Modeling: Łukasz Skurczyński, Jakub Włodarczyk, Anna Mierzejewska
Texturing: Jakub Włodarczyk, Łukasz Wiktorzak, Marcin Kowalski, Anna Mierzejewska
Shading: Anna Mierzejewska, Paweł Szklarski, Piotr Nowacki, Jakub Włodarczyk
Retouch: Piotr Frączkowski, Karol Klonowski, Marcin Kowalski, Łukasz Wiktorzak
Business Unit Director: Marcin Molski
Food Stylist: Joanna Sikora
Mockup Artist: Jarosław Polowiec
Agent: Bernstein Andrulli Matthew LeBaron

Back to DuPont — It's What's Inside project
Bryan Wilkin
3D Creative Designer, Createch Group
United Kingdom
Damian Izdebski
CEO > Art Director > Designer, PracowityDesign.pl
Poland
Yaser Moinfar
3D Animator, White Frame animationStudio
Iran
Simon Keeling
Retoucher, Imaginality, Freelance
South Africa
Like Digital
United Kingdom
Andre Van Dyk
Global Design Director
South Africa