The Artist as Photographer Creative Director

ABOUT

I shoot my Hasselblad Xpan as an 'outdoor-locations' camera primarily. Sadly, I find it more a hassle (pun intended) than a pleasure to work with. It is a nuisance because the viewfinder only points toward your 'approximate' shot. It's the final handprint where the true reward comes to life. The XPan demands previsualization with a clear intent of subject 'treatment'. This process/challenge of planning the shoot is why I have grown fond of the XPan, it wants my undivided attention before delivering her promise...

(Digital Film Scans are by John Rivett; "MasterPrint & Digital" Cape Town. South Africa.) Thanx, John...

Project featured: on 27th July 2020

Hasselblad XPan - The Artist

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