ABOUT

As a new entrant into the insurance market, our client set its sights on being the leading insurance provider for the sharing economy. But the business needed a name and identity to match its ambitions.

Working closely with the client, we set about creating a distinctive name and a friendly brand. As a result, Pikl is now well known for its strong illustrative style, which has been rolled out across all the company's marketing collateral, event materials and office décor.