Thaís Gordon
Senior Project Manager
ABOUT
Brazil has a tragic 1,388 rape cases per day, which is almost one per minute. 98% of them are women, and 78% are under 14 years old. But Brazilians don’t know about it. They also don’t know about their rights: a new law to help these victims of rape. To bring awareness to this, a group of women in advertising, design, and UX united to brand the law, and make it public and memorable by giving it a name: the next minute law.
MADEIT CREDITS
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Federal Public MinistryClient
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Alexandre GibottiClient -
Anderson RochaProducer -
Celso AlfieriCreative Director -
Denon OliveiraArt Director -
Fred TeixeiraCopywriter -
Gal BarradasClient -
Kleyton MourãoCreative Director -
Laura EstevesCreative Director -
Leonardo BalbiAccount & Business Director -
Luiza VillaçaProduction Director -
Mariana VilelaArt Director -
Marina ErthalCopywriter -
Mario DandreaClient -
Pedro CoelhoArt Director -
Rafael GilCreative Director -
Roberto RogoskyCreative Director -
VMLY&RAdvertising Agency -
Rafael PitanguyChief Creative Officer -
Rodrigo AlmeidaCreative Director -
Thaís GordonProducer -
D&AD
