Tasha Thomas Creative

ABOUT

Yeezy X Gap launched the biggest clothing drop of the year, which sold out in hours. TAXI hijacked the hype to call out the fashion industry’s use of Uyghur forced labour. By acting fast, it could leverage the clothing brand’s huge media spend to speak directly to a captive audience of hopeful fashion fans – and turn them into supporters for the Human Rights Foundation's cause.

MADEIT CREDITS

  • Human Rights FoundationClient
  • Alexis BronstorphChief Creative Officer
  • Céline AssafBoustaniPresident
  • Connor BrezinskyDeveloper
  • Dom DesmondArt Director
  • Emily KozniukGroup Account Director
  • James SadlerExecutive Creative Director
  • Jeph MaystruckDeveloper
  • Kelsey HorneChief Creative Officer
  • Lizzie DabousStrategy Director
  • Mariana BernandezCreative Director
  • Michael HouldsworthCreative Director
  • Ruan vanGendAccount Director
  • TAXIAdvertising Agency
  • Tim PelzDirector of Production
  • * Tasha ThomasArt Director
  • * D&AD
  • * Jenny WangSenior Strategist
Add yourself to this project

Who pooled - Uncomfortable Truth

Back to Uncomfortable Truth project