Tarun Kalla Digital Creative Lead

ABOUT

A one-of-a-kind, online beauty platform that connects millions of women across the globe through a world of reviews. A beautiful, modern, easy-to-use and intuitive website that offers user-to-user content in a delightful and engaging experience. Olay Wall puts up reviews just as they’ve been written, with every punctuation mark intact, so women need never be in doubt again!
The website witnessed over 70,000 page-views in less than 3 months with more than 17,000 users accessing the site.

AWARDS

Loyalty & Engagement Awards: Bronze - Best use of Integrated Media
Loyalty & Engagement Awards: Gold - Best use of Technology
Markies: Finalist - Best Idea: Digital

MADEIT CREDITS

  • Olay (for Razorfish Singapore)Client
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