About me

Hello! I'm a Marketing Manager with 5 years' experience. During the past three years I have managed the overall corporate marketing strategy for a tech events company for EMEA whilst managing a team of three direct reports. Below is an overview:

MARKETING

- Digital marketing - omni-channel, EMEA marketing strategy and 360 campaigns

- Brand activation, brand marketing - positioning, awareness and consumer engagement

- Email marketing, content marketing, social media marketing, conversion rate optimisation

- Project management - work breakdown structure, schedule, critical path diagram

- Critical thinking, problem solving, decision making

TOOLS

- 4+ yrs Google Analytics, Ads, Keyword Planner

- 5+ yrs HTML CSS PHP Java - creating email templates, CMS's

- 4+ yrs Adobe Illustrator and InDesign - creative assets, brand guidelines

- 4+ yrs Sprinklr, Hootsuite, Tweetdeck, Mailchimp, Dotmailer, Marketo

- 2+ yrs SEO - Google trained, grew organic traffic by 50% in 5 months

Skills

Advertising, Analytics, Brand / Logo Design, Brand Management, Branding, Budgets Planning / Allocation, Business Development, Campaign Planning, CMS, Communications, Content Management, Copywriting, Creative Direction, CRM, Digital Marketing, Email Design, Email Marketing, Graphic Design, Management, Marketing, Problem Solving, SEO, Social Media, Strategy Planning, Web Design, Web Development

Sector Experience

Advertising, Brand Management, Event Organisers / Management, Information Technology, Marketing, SAAS