ABOUT

Project Overview
Client: Sonix (UK-based headphone company)
Industry: Technology / Consumer Electronics
Deliverable: Minimal, modern business card design
Goal: Create a business card that reflects the tech-forward identity of the brand while maintaining a
clean, high-end look.

Design Objectives
➤ Align the card aesthetics with Sonix’s tech-savvy and innovative personality
➤ Maintain simplicity and readability
➤ Emphasize the brand’s confidence and bold presence through strong use of color and layout
➤ Ensure professional communication of contact information

Visual Strategy
Color Palette:
Electric Blue: Represents innovation, clarity, and digital precision
White: Adds contrast and clean readability
Black (for text): Neutral and professional

Typography:
➤ Clean sans-serif font to communicate modernity and efficiency
➤ Hierarchical formatting to make titles and details easily scannable

Layout:
➤ Left-aligned text block with generous spacing
➤ Vertical brand name placement adds uniqueness and structure
➤ Large logo crop on the back makes a bold impression and improves brand recall


Final Design
The final design features:
Front: Clean layout with the name, title and contact details, balanced by a vertical logo and minimal
design elements.
Back: A striking electric-blue background with a cropped SONIX logo, building brand memory

Conclusion:
Even a simple business card can speak volumes when it reflects the brand voice, visual consistency, and attention to small details like spacing, typography, and layout structure.

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