ABOUT
Founded by the fictional characters Emily and James, Growco serves as an ideal example of how businesses can integrate eco-friendly practices into their community.
SuzeeStudio's approach was to encapsulate the essence of Grow Co through a fun, hand-drawn logo mark that communicates the organic and approachable nature of the venture. This was complemented by a series of exciting graphics and visuals, designed to showcase the diversity and vibrancy of the products. The chosen natural colour palette uses earthy tones to evoke freshness and wholesomeness, aligning with the brand’s commitment to sustainability.
This project allowed SuzeeStudio to explore and demonstrate how effective branding can embody and promote a company’s core values, even in a hypothetical setting.
See Brand.Brief Instagram
MADEIT CREDITS
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Suzie ArmstrongFreelance Graphic Designer
Back to Cultivating a fresh brand identity for an eco-conscious business. project
Irina Eller
Graphic Designer, self employed
Estonia
Serena Redferne
Illustrator and Surface Pattern Designer, Warm Whimsy Designs
United Kingdom
Catch A Fire Agency
United Kingdom
Ben May
Senior Marketing Manager, Catch A Fire Agency
United Kingdom
Vadym Aseiev
Creative Director, Aseiev.com
Switzerland
Nicola Vallance
Accessible Document Specialist, Freelance
United Kingdom
Hugh McGahern
3d artist, Freelance
United Kingdom
Nicole Spencer
Illustration | Live Art, SHEPHERD + BECK
South Africa
Rexx DeMarzio
Owner | Graphic Designer | Illustrator, Foxface Design
United States
Scott Nellis aka Manic Minotaur
Illustrator, Manic Minotaur
United Kingdom