ABOUT
The simplicity and control you get with an AeroPress makes it the go-to brand for coffee connoisseurs and adventurers alike.
This was our first coffee related project and we were astonished by the love this little website got from the community by staying true to the ethos of the brand and keeping things simple and usable.
There is a huge international following for the AeroPress including the annual World AeroPress Championships.
Minimal design, maximum performance
We designed the site to educate customers about how to brew with the AeroPress and to drive sales through their direct to consumer channel.
We kept things simple and focused on making the product look easy to use and best practice UX design to maximise conversions.
Interactive 'how it works' animation
Product photography in our studio
Dealer locator
History of the AeroPress
FAQs area
The mind behind the press
Stanford University engineering instructor, Alan Adler is the genius behind the AeroPress, so we created a space for him to explain it's history and why he created it.
During this project, we realised that the AeroPress can be used in a variety of different ways and each faction is evangelical in the belief that their method is best.
Our conclusion - coffee is religion!
MADEIT CREDITS
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AeroPressClient
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Superrb -

Andrius PetraviciusDigital Designer -

JamesAnimation Developer
Back to AeroPress - An online store for an iconic coffee brand project
Kev Loch-Henry
Acc Manager, Superrb
United Kingdom
Rory Berry
Creative Director
United Kingdom
Joel Maynard
Digital Designer, Half Helix
United Kingdom