ABOUT

Rooted in tradition. Leo! Leo! brings forth knowledge and process of artisan gelato making from their family ties to their home region of Florence, Italy. After many years of perfecting the craft from the world's most skilled gelatiers, owner & founder Niccolo Lekai created Leo! Leo!, a company committed to continuing the 500-year-old Italian tradition of handcrafting fine gelato on the golden coast of California.

Studio Ethur Ethur developed the brand identity, packaging, apparel, digital, web & all print collateral to have a go-to-market brand package. Identity marks, brand voice, and digital strategy were all built to create an evocative, transparent, & relatable brand experience.