ABOUT

BRIEF

Create a 15-20 second video to announce a new Mizuno partnership - Mavericks netball team’s official kit supplier from 2017. Video designed to be shared through paid Facebook post on both Mizuno and Mavericks Facebook pages. Create the video with scope to extend into a series of exciting announcement videos for Mizuno.

OUR APPROACH

Working to a short lead time, we created a concept that would utilise existing imagery and audio. We created a sense of anticipation through opening the video with the court lights switching on before flashing between the flicker of the lights with stills – the Mizuno and Mavericks logos flashing up between stills. The video finishes on the two logos, pulsing on a heartbeat audio, with a hashtag to encourage engagement and sharing.

This was so successful it led to the following social videos:

Mizuno - Severn Stars
Mizuno - Manchester Thunder
Mizuno - England Netball
Mizuno - British Rowing Team
Mizuno - Stealth 4 (NB)
Mizuno - Wasps

TESTIMONIALS
“Just want to send my thanks for the final video. It looks fantastic and I know this was turned around on super tight deadlines.”

PR Director, Mavericks Netball

“Really great job in tricky circumstances. The video really is great.”

Senior Marketing Executive, Mizuno UK