Stuart O'Neill Creative Director

ABOUT

GMR is a smart insole aimed at getting a generation of young gamers moving by connecting their in-game FIFA Mobile skills with real life activity. To launch it, adam&eveDDB tapped into gamers’ competitive nature to get ahead, and injected social competition into every element of the campaign – from product development to comms.

MADEIT CREDITS

  • adidasClient
  • Alex FairmanHead of Design
  • Andre SallowiczCreative Director
  • Andy GlassPhotographer
  • Anthony FalcoChief Production Officer
  • Ben BarronCopywriter
  • Ben Fearnley3D Artist
  • Caro AltmannManager Community and Culture
  • Connor HollmanProducer
  • Daniel HuttonFirst Photographer's Assistant
  • David MortimerPlanning Director
  • Drew SpencerCreative Director
  • Duncan BernardUK Production Manager
  • Enzo VolpeMake-up Artist
  • Fouad GaberEditor
  • Gideon MarshallDigital Operator
  • Gideon MarshallDigital Operator
  • Ian HughesProject Manager
  • Jeppe VidstrupCreative
  • Josh SmithAccount Director
  • Kendal DrakeProducer
  • Lauren WilsonMusic Supervisor
  • Magda PlugowskaEditor Assistant
  • Mair JointStylist
  • Marc CumberbatchSports Choreographer
  • Martin BeverleyChief Strategy Officer
  • Matt TurnerColourist
  • Mike DelaneySports Choreographer
  • Mondi HowardProducer
  • Nathan HoadPost Producer
  • Neil JohnsonSound Engineer
  • Paola FracchiaMake-up Artist
  • Paul KnowlesHead of Design
  • Paul WestonExecutive Producer
  • Pedro Martin-CaleroDirector
  • Phil OldhamCreative Director
  • Rob MonkMotion Designer
  • Rose MullingsPhotographer
  • Ruud BaanDirector (Celebrity Shoot)
  • Sam AshwellSound Engineer
  • Sam StablerArtworker
  • Savroop KaurSenior Project Manager
  • ShuHan LeePlanner
  • Simon ChaudoirDirector of Photography
  • Simone WarmeCreative
  • Stephen Henry3D Lead Artist
  • Stephen Henry3D Lead Artist
  • Sunny KumarHead of User Experience
  • Uschi SauerDirector Retail Marketing
  • Valie FiordimarePhotographic Agent
  • William GibbBusiness Director
  • * James MonaghanHead of Design
  • * Toby SnowdonSenior Designer
  • * Peter BuchananComposer
  • * Raphael BejarSenior Motion Designer
  • * Richard BrimChief Creative Officer
  • * Mat GoffJoint Chief Executive Officer
  • * Simon VicarsCreative Director
  • * Kathryn GoodingAccount Director
  • * James DerrickBusiness Director
  • * Tom Clapp2D Lead Artist
  • * Stuart O'NeillCreative Director
  • * D&AD
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adidas GMR - Play Connected

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